Pew Research Center recently posted their newest report on social media - Mobile Messaging and Social Media 2015. Like most Pew reports, it's focused on American adults, aged 18 and older. It's an interesting report on the "face" of social media … [Continue reading]
Failure Leads to Success
Here's a photo I took a few days ago (bigger photo here). I wanted to play with my new olloclip lens. Olloclip makes really cool lenses that clip on to an iPhone. Mine includes two macro lenses, a wide angle lens, and a fisheye lens. You can buy … [Continue reading]
6 Steps for Social Media Success – an article for LIANZA
I just wrote a blog post for the Library and Information Association of New Zealand (LIANZA). You know, because LIANZA is awesome and all. In the article, I discuss 6 steps for social media success. Here are my 6 steps: Listen to the … [Continue reading]
Instagram Hacks that will Drive Sales … I mean Checkouts
I recently saw an article on tips for using Instagram to Drive Sales. A lot of the tips are actually pretty relevant to libraries. Let's look through the tips, and see if anything's useful for us! 1. Create Call to Actions. Definitely useful - a … [Continue reading]
Facebook Events Don’t Work for Organizations
Maybe I'm missing something here. But in my experience, Facebook Events don't work all that well for libraries. Or for many organization-based Facebook Pages. Why? Because you can't invite your Facebook Page friends to the event. The "Designated … [Continue reading]
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