David Lee King

social media | emerging trends | libraries

ALA Midwinter 2007: OCLC Social Networking Panel

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These are notes from the session I participated in…

Lisa (need to find her last name!):

  • They created I-Go, a library toolbar. Quicklinks to library resources. The search on the toolbar searches lots of stuff (ie., library resources). Cool. It DOESN’T search Google.
  • MySpace: www.myspace.com/undergradlibrary – cool URL. They have chosen to not actively recruit friends. They repost info into the myspace blog. Have a federated search tool embedded within their myspace page. Also have a link to add this search tool thingie onto your myspace page. Cool. And they allow the search to show results without proxy – then you have to enter username etc to actually get articles
  • Facebook: David Ward is their Facebook profile… had to use a name. And then plastered their real library name on the page, so it appears in searches.
  • Facebook flyers: displays as an ad to their UI network. $10 a day.
  • Second Life: are starting to work with this via the CyberCity infoisland thing.

I spoke next (Jenny took good notes)…

Jenny Levine:

  • ALA is exploring creating online community for members.
  • Not sure why she posts to flickr, other than it’s fun.
  • Has a friend that keeps friends updated with Facebook.
  • Joined the Facebook group “when I was your age, Pluto was a planet”
  • “social retailing” – HD monitor that feeds out of the dressing room, so friends can see what you’re trying on… and help you decide what looks good on you.
  • Twitter – text message your status… why do this?
  • Yahoo groups as an example of online community – her example is a very active group.
  • Ways to interact: use ebsco’s rss feed, other library feeds… they can display on the yahoo groups page! That way you support the group and go where the users are… cool idea!

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Comments

  1. Lisa Janicke Hinchliffe, says he who is a friend of the UIUC Undergrad Library at both MySpace and Facebook. I also used to work with Lisa at a previous library.

  2. Lisa Janicke Hinchliffe, says he who is a friend of the UIUC Undergrad Library at both MySpace and Facebook. I also used to work with Lisa at a previous library.

  3. I was commenting to tell you what Lisa’s name was, ’cause I was taking notes too, but someone else beat me to the draw.

    Good discussion. I liked what you had to say about playing around with things. I’m writing up my entire ALA midwinter right now to post to my library blog, linked to above.

  4. I was commenting to tell you what Lisa’s name was, ’cause I was taking notes too, but someone else beat me to the draw.

    Good discussion. I liked what you had to say about playing around with things. I’m writing up my entire ALA midwinter right now to post to my library blog, linked to above.

  5. I also attended and found it really helpful. I completely agree that the key thing is to build an organizational culture where “play” and exploration is encouraged.

  6. I also attended and found it really helpful. I completely agree that the key thing is to build an organizational culture where “play” and exploration is encouraged.