David Lee King

social media | emerging trends | libraries

Turn Your Blog Readers into Die-Hard Fans

By

Great post by Jonathan Cooper over on the Thesis Statement blog – 7 Critical Ways to Turn Readers Into Die-Hard Fans.

We’re library workers – we get that to succeed, we need to connect with our readers, and we know how to do that in the print world pretty well. How about connecting with your library blog readers?

Here’s Jonathan’s 7 ideas:

  1. Respond to every comment.
  2. Comment on your readers blogs
  3. Find influential readers
  4. Send your readers a quick “thank you” email
  5. Reader Hall of Fame (or a “reader of the month” mention. Cool thought!)
  6. Surprise your readers
  7. Give away free stuff (ok, we sorta kinda already do that, don’t we?)

Go read the rest of Jonathan’s blog post to get the details. While you’re reading it, think about this – these ideas work for your Twitter and Facebook accounts, too. Give them a try!

image by Bigstock

High Plains Library District Staff Day Presentations

By

Yesterday, I hung out with the staff of the High Plains Library District in Greeley, CO. They are a very dynamic, energetic bunch!

I gave two presentations while there – here are the embeddable versions of them:

and

Video in the library

View more presentations from David King.

Enjoy!

Facebook in the Library – an ALA Techsource Webinar

By

ala tachsourceWanted to make sure you know about this – on November 2, I’ll be leading an ALA Techsource webinar on Facebook. It’s titled Facebook in the Library: Enhancing Services and Engaging Users.

And here’s the blurb about it:

Around 154 million Americans—51 percent of the population—are now using Facebook, according to a recent study by Edison Research. How effectively are you using this direct, free means of communication to reach out to your library’s patrons and users? Digital branch and social networking innovator David Lee King will share what he’s learned from years of experience and experiments with the Topeka and Shawnee County’s Facebook page. He will answer your questions and share time-saving tips on getting the most out of using Facebook.

Topics include:

  • Fundamentals for setting up and managing your Facebook page
  • The difference between a personal Facebook profile and an organizational Facebook page
  • Planning content for your library Facebook page
  • How to engage the library’s Facebook fans
  • How to market your library through a Facebook page

You’ll need to register for this event, but it should be a good one if you are interested in expanding your library’s Facebook presence!