Would you follow your local grocery store in your favorite social network? The Topeka Hy-Vee is on Twitter and Facebook – and they WANT you to follow them!
Two observations here:
- Social networking IS slowly becoming “normal” – I’m seeing similar “follow me on Twitter and Facebook” signs all over the place, at stores, restaurants, hearing it on the radio, etc.
- If a grocery store can keep multiple social networking sites fresh (the Topeka Hy-Vee Twitter and Facebook Pages are updated daily) … I’m guessing you can, too.
And a question. Hy-Vee put a sign in the middle of their meat department advertising their social networking sites. Where are your signs? How are you inviting users into your digital spaces?
[David gets busy making signs…]