I recently discovered a cool tool for tracking Instagram analytics. It’s called StatShot.
Signing up for StatShot is easy – just connect your Instagram account to it, and you’re done. It’s a freemium tool based on the number of Instgram followers you have. It’s free for up to 5000 followers. After that, it’s $5 a month for up to 10,000 followers, etc. If only we had that problem!
What does StatShot do? Here’s what they say: “StatShot was created with one goal in mind: to deliver simple and clear Instagram stats to individuals and brands who want to better understand their audience growth.”
They do this by sending regular emails with your Instagram stats. You can choose to get daily, weekly, or monthly emails. I set up the library and my personal Instagram accounts with daily emails.
What’s that get me? Every morning, I receive these stats:
- Followers
- Potential Reach
- Engagement
- Likes
- Comments
- Following
- Media Posted
- Track #hashtag’s usage
Each of those stats provides yesterday’s numbers, compares it to the day before, and then shows an up/down percentage for each statistic.
It’s pretty basic, but then again, it’s simple and it’s free (until we hit 5000 followers).
Try it out and let me know what you think!