David Lee King

social media | emerging trends | libraries

Book Review for Vlog Like a Boss

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I recently read the book Vlog Like a Boss: How to Kill It Online with Video Blogging by Amy Schmittauer. You can find out more about Amy at her website and at her YouTube channel.

And yes – it’s a book about making video … so I HAD to do a video book review, right?

Vlog Like a Boss is a good book! Amy covers quite a bit of ground about making vlogs.

But here’s the thing – this book is:

  •  Not about equipment. That part’s easy today – Have a smartphone? Done. You probably have a better camera than my super 8 camera from the 90’s.
  • Not about editing tips and tricks, or how to get a professional, polished “look” (though there are some useful tips and tricks in the book).

What the heck is Vlog Like a Boss about then?

  • It’s a video blogging pep talk. She shares her story. Her journey about vlogging.
  • Amy talks about making her first video, the impact it had, and how she grew from there.
  • The book is also about making CONTENT. Amy talks about knowing why you want to make videos, setting goals that point back to that why, and knowing your audience.
  • She also discusses creating a persona, and focusing your video on that persona. Cool idea.

She also breaks down topic planning for videos in chapter 6, and has some great ideas for topic brainstorming. Really practical stuff.

So – go read the book – good stuff!

Nice Book Review of my book Face2Face!

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Zemanta Related Posts ThumbnailThe Teachers College Record just reviewed my book Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections. It’s unfortunately behind a paywall now, but it’s a nice book review!

Here are some snippets from the review:

At a time when social networking is often criticized for driving humans apart, King’s book is upbeat and suggests that we have more of an opportunity to connect in authentic ways with others than ever before, both on a personal and organizational level. While of course nothing can substitute for true “face-to-face” communication, King’s book provides many examples of how social media tools might actually allow for more humanity in virtual venues than we might realize.

Having just finished Dave Eggers’s The Circle (Eggers, 2014), which paints quite a dystopian picture of social networking, it was somewhat of a balm to read King’s cheery tips. – hee… ok 🙂

In a time when many school districts throughout the country still continue to exist at a level of alarmism that hasn’t been seen since Prohibition, King’s approach seems more of an appropriate required read, not only for business owners and organization leaders, but also for school board members and taxpayers.

Sweet! Go read the whole review ( if you already have an account there – silly paywalls).

And of course … go buy the book. Helpful link to Amazon included :-).

Nice review of Face2Face!

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My new book - Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer ConnectionsCheck out Paul Signorelli’s review of my book in his post titled David Lee King: face2face with Social Media and Social Graces.

Here’s my favorite part of his review: “Which brings us to the playful foundation of David’s book—the understated yet implicit redefinition of our concepts of what the term face to face means in our onsite-online world. As we read through David’s sections on “business casual,” “where and how to begin,” “measuring success,” and “applying what we’ve learned,” we can’t help but see that effective use of the tools under discussion make us realize we can just as easily be face to face online as we can in the original sense of the term—when we’re onsite with someone.”

While you’re at it, make sure to check out Paul’s blog – you are guaranteed to find something that will make you think!

And make sure to buy my book if you haven’t! What book is that? Face2face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections. Get it in print and ebook versions.

Nice Reviews for Face2face!

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My new book - Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer ConnectionsI just saw some great reviews for my new book Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections, and wanted to share.

The first one comes from College & Research Libraries. The review was written by John Repplinger. Here are some highlights:

“David Lee King, the author of Face2Face, has put together a wonderful resource for those just beginning to investigate social media as tools to deepen their connections with customers and patrons. Essentially, this book is about how to transition in-person communication to the Internet. It is geared to reach a broad audience, and most of the examples are equally applicable to businesses, organizations, and libraries both large and small.”

and

“He takes his own advice and writes casually in a second-person perspective to readers, and this is largely what makes this book so engaging and refreshing.”

Read the whole book review here.

539087_412689465433106_1289537563_nThe second one comes from HispanicBusiness.com, written by Cheryl Terisi. Here are some highlights (read the whole review here):

“I brought Face2Face: Using Facebook, Twitter, and Other Social Media Tools to Create Great Customer Connections to bed with me, mistakenly thinking an explanation of how social media tools can help create customer service is just what I needed to lull me to sleep. Ha! Once I started to read this very common sense book, I could not put it down.”

and

“Face2Face is invaluable for organizations that currently use social media or those who want to improve their image. There are abundant examples as well as in-depth information to help you become more comfortable and relaxed, letting your customer know you care about them by showing the real face of your organization.”

and (my favorite):

“This book isn’t written like a text, but reads more like a mystery. By the time you reach the end, you don’t find out who did it but rather how to do it!”

Thanks John and Cheryl for the reviews!

Oh – and don’t forget. Face2face is on sale this summer. It’s a good time to get it if you haven’t yet 🙂