I recently read Letting Go of the Words: Writing Web Content that Works, by Ginny Redish. It's a good book full of great ideas on how to improve your web writing. Here are a couple of ideas that really stood out to me: 1. Give people only what … [Continue reading]
Easy Analytics for Instagram
I recently discovered a cool tool for tracking Instagram analytics. It's called StatShot. Signing up for StatShot is easy - just connect your Instagram account to it, and you're done. It's a freemium tool based on the number of Instgram followers … [Continue reading]
Why Do you Love Your Library? – Advocacy Video
My library's Foundation held a fun after-hours event, and I helped by making a video. I asked people to answer a simple question: I love my library because [fill in the blank.]. Then I had them share their answers in front of a camera. That simple … [Continue reading]
3 Simple Steps to Make your Ebooks Rock – new article for Emerald Group Publishing
I have a new article up at Emerald Group Publishing that talks about three simple ways to improve your library's ebook marketing efforts. In the article, I talk about buying enough ebooks to meet demand (most libraries don't do this), provide some … [Continue reading]
712 Innovations and the Library
My library has a really cool partnership with 712 Innovations, and I wanted to share. 712 Innovations is a combined makerspace and coworking space in Topeka, KS. The idea for this space came out of two separate groups of entrepreneurs in Topeka. … [Continue reading]
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